AI Unlocks NCAA’s Video Vault: Athletes To Cash In On NIL Deals Using 90+ Years Of Game Footage

In an agreement that could accelerate the financial opportunities for both athletes and the NCAA, athletes will soon have the opportunity to license and broker their performances from NCAA championships to sponsors as part of NIL deals. Read the article here.

Check out the September issue of TVB Europe, featuring Veritone's own Paul Cramer weighing in on AI in Media and Entertainment. Read the article, "AI: More Wall-E than Skynet" beginning on page 16.

Ben has over 15 years of experience in the software industry, serving primarily in a technical pre-sales role. Ben has been working with clients in the government and legal space for the last 4 years. Read the interview now.

Veritone CEO Ryan Steelberg discusses the company's recently inked multi-year deal with the NCAA. Watch now.

The deal ensures actors maintain control over how their voices are used, including setting their rates and giving consent for each use. This initiative addresses concerns about AI's impact on performers' livelihoods while offering a secure way for actors to benefit from the technology​

The agreement will leverage Veritone’s advanced AI-powered Digital Media Hub (DMH) platform, including its renowned licensing capabilities, to enhance the storage, management and distribution of the NCAA’s extensive championship media assets.