
Veritone Discovery Gains Natural Language Search Assistant to Accelerate Broadcast Intelligence
In today’s media-rich landscape, broadcasters generate more audio and video content than ever. While production, airing, and archiving are well-resourced, the real challenge begins after the content goes live.
From tracking sponsor mentions to capturing iconic game moments or verifying compliance, broadcast teams face a recurring dilemma: how do you quickly find what was said, seen, or shown at the exact moment it aired?
Without an efficient way to search and surface key details, the process of verifying broadcast content becomes manual, time-consuming, and costly. Teams spend hours scrubbing through content just to:
- Track down a sponsor mention.
- Deliver an aircheck.
- Verify campaign obligations.
- Locate a standout moment for repurposing.
That’s now changing for Veritone Discovery users.
Introducing Veritone Discovery’s new search assistant
Veritone Discovery—recently awarded Best of Show at NAB 2025—has taken a major leap forward by adding a new search assistant feature, which will transform Discovery users’ interactions with broadcast content.
The new enhancement leverages the power of AI to bring natural language search to Discovery, enabling users to search their live or recorded broadcast feeds with everyday, conversational commands.
For example, users can do simple queries like:
“Show me all mentions of ‘breaking news’ on KXYZ this week.”
“Find where [player’s name] makes a rebound.”
No advanced query knowledge. No technical training. Just simple, spoken-style inputs that the system translates into structured search queries, returning fast, and actionable results.
Why this matters
With this update, Discovery makes media more accessible to all teams, not just the technical ones. Whether in sports, news, entertainment, or public affairs, any user can now:
- Pinpoint key mentions or moments.
- Pull proof-of-performance airchecks on demand.
- Track campaign delivery in seconds.
- Extend media’s value with easy clip-and-share workflows.
The addition of natural language search to Veritone Discovery marks a pivotal shift in how broadcast teams engage with their content. By removing the barriers of complex queries and manual review, Discovery empowers users of all technical backgrounds to access the insights buried within their media—faster, easier, and with greater precision.
Whether you’re tracking a sponsor, surfacing a viral moment, or delivering proof of performance, Discovery’s new search assistant turns what was once a labor-intensive task into a seamless, intuitive experience.
In a world where every second of broadcast content holds potential value, Veritone Discovery helps you use every moment that matters.
Learn More About Veritone Discovery
Further Reading:
Chicago Radio Station Wins $95K In New Business by Providing Automated Airchecks
Westwood One Makes 4-Hour Aircheck Searches take Minutes
How AI helps radio stations improve content quality and remain competitive