Audiences increasingly expect faster, more personalized video experiences. Deloitte’s 2026 Digital Media Trends study, for example, found that 32% of sports fans would like personalized highlight reels and commentary based on their favorite teams and athletes.
For rights holders and media teams, that creates a practical challenge: how do you find the right moments in a large video library and make them available for different formats and audiences? Tools such as Veritone Digital Media Hub (DMH) are designed to help teams organize, search, share and manage media. The opportunity is not to replace live viewing, but to make its most exciting moments easier to find and package.
Streamline operations with Digital Media Hub
DMH is a secure online platform where you can organize, search, share and manage all your video, audio and image files in one central library. DMH is designed to centralize media operations so teams can organize, search, share and distribute assets from a single environment.
For media teams managing growing libraries with limited operational capacity and staff, a unified workflow can reduce the friction of locating, organizing and delivering content. DMH provides a unified, intuitive environment with all the tools they need in one place.
The core of this frictionless process lies in how Veritone processes and searches media:
- Multimodal AI cognitive engines: instead of typing in tags by hand, DMH uses AI to transcribe speech, recognize faces and read on-screen text via Optical Character Recognition (OCR), so your media is instantly searchable.
- Semantic moment search and frame-level indexing: traditional digital asset management requires clicking through video files to find specific clips. With DMH, AI-generated metadata and semantic search can help teams locate relevant people, objects, spoken words, plays and moments within large media libraries more quickly than manual review.
- Bulk tools and smart collections: teams can organize and govern large content libraries using centralized metadata, permissions, search and sharing workflows.
- Automated distribution pipelines: DMH can support secure delivery and distribution procedures, helping teams provide authorized partners with access to the assets and metadata they need.]
Source content directly inside your workspace
For eligible rights holders, DMH can support white-label portals and e-commerce-enabled licensing processes that make curated archives more searchable and commercially accessible. Rights, permissions and usage parameters can be managed within configured workflows, though licensing availability and approval requirements may vary by asset and agreement.
Maximize your content monetization
Many creators and SMBs at times leave money on the table simply because content licensing and intellectual property are notoriously complex. Veritone DMH and Veritone Data Marketplace (VDM)can help rights holders find new ways to generate revenue from their assets.
- Creative licensing through DMH
Rights holders can use DMH’s white-label portal and e-commerce capabilities to create searchable, licensable storefronts for eligible archives. Take Veritone partner U.S. Soccer as an example: by uploading their massive historical archive to a branded, white-label DMH portal, they allow external creators and media buyers to search their library independently.
An authorized buyer could search a U.S. Soccer archive for a historic match moment — such as “the winning penalty kick of the 1999 final” — then review available assets and, where the asset and intended use are eligible, complete the applicable licensing and delivery workflow.
- AI training revenue via Veritone Data Marketplace (VDM)
For rights holders with suitable archives and clear usage rights, Veritone Data Refinery (VDR) and VDM may create an additional data-licensing revenue opportunity by converting unstructured media into governed, AI-ready datasets.
VDM serves as a vital bridge, turning unstructured media into a monetizable asset through a unified pipeline:
- Ingestion & structuring: VDR first ingests your raw, unstructured archives (such as old broadcasts or audio tapes).
- AI tokenization: built-in aiWARE cognitive engines cleanse the files, transcribe dialogue and generate rich, standardized metadata. This structures your video into the clean data formats that AI developers actively purchase to train large language and computer vision models.
- Governed distribution: once structured, the dataset is listed on VDM, a governed marketplace that gives vetted
- AI developers access to rights-cleared datasets under defined
- usage terms.
The bottom line
DMH helps media teams manage, find, distribute, and license content, while VDM offers eligible rights holders a governed way to make rights-cleared, AI-ready datasets available to accredited developers. Together, these offerings give organizations practical ways to put their archives to work — from improving content discovery and licensing workflows to exploring new opportunities in AI data licensing.
