The Latest

Insights from the Experts: A Q&A with Gary Warech, Head of Sports & Entertainment, and Jay Bailey, Vice President of Content Licensing & Operations

Summary:  Gary Warech discusses the growing use of AI in sports and entertainment, noting its impact on player analytics, fan engagement, and the exploration of AI for internal efficiency and monetization of media content.  Jay Bailey highlights AI’s role in making vast content archives accessible and searchable, facilitating the creation of new content forms, and...

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Metadata Tagging

Metadata Tagging Best Practices for Digital Asset Management

Metadata tagging is the process of creating a term that describes a keyword or phrase and assigning those tags to a media asset. A media asset, as described in our blogs about digital asset management and media asset management, is any content that comes in one of five forms: audio, images, video, documents, or HTML....

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What is Digital Asset Management (DAM)?

What Is Digital Asset Management (DAM) and How Can It Reveal More Revenue Opportunities?

Digital asset management (DAM) consolidates an organization’s digital content into a single location, making it easier to access, manage and distribute with internal teams, partners, and customers. DAM is business-critical for any individual or organization that actively produces digital content and media assets on a regular basis. Exacerbated by the 2020 pandemic, the demand for content...

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Metaverse Personas–Get Ready to Meet Your Virtual Self

As we step into the deeper, more immersive environments of the metaverse, brands and individual participants  will be gaining a new perspective when experiencing this new digital world—and what better way to explore this realm than with the virtual versions of ourselves? In this fifth chapter of our metaverse series, we will go over: A...

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