Veritone, Inc., a leading provider of cloud-based artificial intelligence (“AI”) media analytics and cognitive solutions, today announced that it has signed agreements with Cumulus Media (NASDAQ:CMLS) New York, Los Angeles and Chicago to license Veritone’s first-of-its-kind Cognitive Media Platform™ (CMP) to provide near real-time audio capture, indexing and analytics for select Cumulus Media terrestrial stations. A leader in the radio broadcasting industry, Cumulus is one of the latest companies to team with Veritone to revolutionize broadcast radio by using its innovative and unique technology, which allows companies to fully analyze the effectiveness of their advertising.
Cumulus Media will harness the power of Veritone’s CMP to index and package audio content, transcribe broadcast media and measure advertising efficacy, in ways previously unavailable, to satisfy the rapidly multiplying demands for actionable media intelligence from brands, businesses and advertisers. Currently, Cumulus radio programming in New York, Los Angeles and Chicago is being ingested and recorded in real-time, and these key markets are leveraging the capabilities of Veritone’s CMP to index, organize and make this content searchable and accessible in the cloud.
“We were seeking a solution that could index and analyze our broadcast programming, to provide our advertising partners with increased visibility, transparency and accountability,” said Chad Lopez, Vice President and Market Manager, Cumulus Media New York. “The combination of Veritone’s cloud-based indexing and storage solutions, coupled with its powerful search and discovery capabilities, made Veritone the only choice for us to extend customer engagement.”
Veritone’s platform currently ingests thousands of hours of audio and video content daily, leveraging its powerful suite of over 30 integrated cognitive engines, including natural language processing, logo detection, voice fingerprinting, facial recognition and object detection, creating a rich and actionable database and index.
“We are excited to be working with Cumulus Media and its radio stations. Our Cognitive Media Platform and its powerful indexing and analytics suite will enable them to provide their advertising clients with unmatched ad verification, content segmentation and integrated audience analytics,” said Ryan Steelberg, President, Veritone Media.
To see Veritone Media President, Ryan Steelberg, discuss artificial intelligence watch this video.
About Veritone, Inc.
Veritone, Inc. is a leading cloud-based Artificial Intelligence (AI) technology company that has developed a proprietary Cognitive Media Platform™ (CMP). The platform unlocks the power of AI-based cognitive computing to process, transform and analyze data in a seamless, automated manner, enabling clients in the media, enterprise, politics, legal and law enforcement market to generate actionable intelligence from the world’s public and private audio and video content, which comprises the majority of all global data produced each year. Founded in 2014, Veritone has won several of the industry’s most prestigious awards, including the 2016 Red Herring Top 100 North America Award and the 2016 SIIA Business Technology CODiE Award for Best Native Advertising Platform or Service. Veritone was founded by serial entrepreneurs and brothers, Chad and Ryan Steelberg. The duo have a successful track record in identifying new market opportunities, creating disruptive technology-based companies and leading them to successful exits for their stakeholders. To learn more about Veritone, please visit www.veritone.com.
About Cumulus Media
A leader in the radio broadcasting industry, Cumulus Media (NASDAQ:CMLS) combines high-quality local programming with iconic, nationally syndicated media, sports and entertainment brands to deliver premium content choices to the 245 million people reached each week through its approximately 450 owned-and-operated stations broadcasting in 90 US media markets (including eight of the top 10), more than 8,200 broadcast radio stations affiliated with its Westwood One network and numerous digital channels. Together, the Cumulus/Westwood One platforms make Cumulus Media one of the few media companies that can provide advertisers with national reach and local impact. Cumulus/Westwood One is the exclusive radio broadcast partner to some of the largest brands in sports, entertainment, news, and talk, including the NFL, the NCAA, the Masters, the Olympics, the GRAMMYs, the Academy of Country Music Awards, the American Music Awards, the Billboard Music Awards, Westwood One News, and more. Additionally, it is the nation’s leading provider of country music and lifestyle content through its NASH brand, which serves country fans nationwide through radio programming, exclusive digital content, and live events.