Veritone, Inc., the leading provider of cloud-based artificial intelligence (“AI”) media analytics and cognitive solutions, today announced its partnership with Bonneville International Corporation, a leading broadcast and digital media company. Bonneville is the latest broadcasting company to team with Veritone to transform broadcast media into smart media. Veritone’s first-of-its-kind Cognitive Media Platform™ (CMP) will provide near real-time audio and video capture, indexing and analytics for Bonneville’s terrestrial stations. Veritone’s groundbreaking technology allows companies to fully analyze the efficacy of their advertising for the first time ever.
To address the ever-increasing demands for audio and video media intelligence from brands, businesses and advertisers, Bonneville International will harness the power of Veritone’s CMP to redistribute audio and broadcast content, transcribe archived media and measure advertising efficacy in ways never done before. Specifically, Bonneville broadcasts and programming are being ingested and recorded in real-time, and leveraging Veritone’s CMP, are indexed, organized and made accessible in the cloud.
“We were seeking a solution that could index and analyze our broadcast programming in real-time, to provide our advertising partners with increased visibility, transparency and accountability,” said Darrell Brown, President, Bonneville International. “The combination of Veritone’s cloud-based indexing and storage solutions, coupled with its powerful search and discovery capabilities, made Veritone a clear choice for Bonneville.”
Veritone’s platform currently ingests thousands of hours of audio and video content daily, leveraging its powerful suite of over 20 integrated cognitive engines, including natural language processing, logo detection, voice fingerprinting, facial recognition and object detection, creating a rich and actionable database and index.
“We are excited to be working with Bonneville and its radio and television stations. Our Cognitive Media Platform and its powerful indexing and analytics suite will enable Bonneville to provide its advertising clients with real-time visibility, accountability and performance analytics,” said Ryan Steelberg, President, Veritone.
About Veritone Inc.
Headquartered in Newport Beach, California, Veritone, Inc. is a leading cloud-based Artificial Intelligence media technology company pioneering the world’s first Cognitive Media Platform™ (CMP), an ecosystem that enables media, enterprise, politics, corporate security and government to extract value from the intelligence embedded in the world’s public and private media audio and video content, which comprises the majority of all global data produced each year. Founded in 2014, Veritone has already won several of the industry’s most prestigious awards including the 2016 Red Herring Top 100 North America Award and the 2016 SIIA Business Technology CODiE Award for Best Native Advertising Platform or Service. Veritone was founded by serial entrepreneurs and brothers, Chad and Ryan Steelberg. The duo has a successful track record in identifying new market opportunities, creating disruptive technology-based companies and leading them to successful exits for their stakeholders. To learn more about Veritone, please visit www.veritone.com.
About Bonneville International
Bonneville International Corporation, a broadcast and digital media company, owns and operates radio stations in Seattle, Phoenix, Denver, and Salt Lake City. It provides sports, news, and entertainment products, as well as produces content. The company also owns and operates an NBC Affiliate TV station in Salt Lake City. It serves audiences through mobile apps, websites, social media channels, emails, and more. The company was founded in 1964 and is headquartered in Salt Lake City, Utah. Bonneville International Corporation operates as a subsidiary of Deseret Management Corporation. To learn more, visit www.bonneville.com.