Imagine a technology that could help build web pages simply by searching a company’s database for photos and associated metadata and using that information to suggest content and design elements. Such a vision may not be far from reality, with software giant Adobe using machine learning and image-recognition technology to automate many web design tasks. While Adobe’s technology is not available as a commercial product at present, it could represent the future of web-page development that involves using artificial intelligence to streamline processes.
Adobe’s unnamed prototype project automates many designer duties, such as cropping photos and providing layout and color suggestions for web pages, according to Fast Company. For larger companies, the Adobe technology could allow the creation of customized web and mobile pages more quickly and cheaply than they could using a completely manual process.
For the project, Adobe is leveraging its AI service dubbed Sensei. Sensei is Adobe’s machine learning and deep learning technology that’s tailored to enhance the design and delivery of digital experiences.
The technology can perform tasks including matching images contained in vast databases. Sensei also can interpret the meaning and sentiment of information contained in large numbers of documents, helping companies to target specific audiences.
The technology also leverages Adobe’s massive repository of content and assets, which the company estimates amounts to trillions of entries.
The main benefit of Adobe’s AI web development system may be automating the more tedious aspects of web page design. The technology could be useful for examining large quantities of data and making recommendations, while leaving aesthetic decisions to professional designers, Fast Company observed.
Tyler Schulze is vice president, strategy & development at Veritone. He serves as general manager for developer partnerships, cognitive engine ecosystem, and media ingestion for the Veritone Platform. Learn more about our platform and join the Veritone developer ecosystem today.