Attribute

06.6.19

9 Reasons Broadcasters Are Loving Veritone Attribute™

We’ve heard a lot of talk in the marketplace about how Veritone Attribute helps radio and television broadcasters connect on-air advertising campaigns to an advertiser’s website activity. I even talked about it myself here. Attribute correlates ads, including live reads, organic and in-content mentions with website traffic and transforms the data into actionable performance analytics…

04.30.19

The 2019 NAB Show: A Retrospective

This year’s NAB Show is now history, and it was a great one for Veritone! As we’d hoped going in, we were able to gain an even deeper understanding of how media and entertainment organizations are creating, managing, delivering, monetizing, and analyzing (or not … yet) their assets. And we observed that the industry is craving innovations in areas such as advertising efficacy and archive monetization. We were also able to showcase some powerful use cases of how our M&E customers are addressing these topics and achieving significant success.

04.17.19

Veritone Announces NAB Show Product of the Year Award Win for Veritone Attribute

Veritone, Inc. (Nasdaq: VERI), the creator of the world’s first operating system for artificial intelligence, aiWARE™, today announced that its Veritone Attribute application, a near real-time media attribution solution, received a Product of the Year Award in the Best New Radio Technology category at the recent 2019 NAB Show in Las Vegas. The first official…

04.11.19

Podcast: Trends, Challenges, and Solutions in Radio Attribution

Industry expert with over 20 years in radio and Managing Director of Enterprise Radio Solutions at Veritone, Paul Cramer gives insight into the value of radio attribution, trends in the industry, and ways to solve the challenges that broadcasters and advertisers face in the radio medium.

09.25.18

Veritone Announces AI-Powered Media Attribution Solution for Broadcasters to Demonstrate Advertising Efficacy and Drive Customer Investment

Veritone Attribute Enables Local & National Broadcasters to Offer Advertisers Near Real-Time Advertising Performance Analytics on Their Native and Pre-recorded Advertising Campaigns Veritone Inc. (NASDAQ: VERI), the creator of the world’s first operating system for artificial intelligence, aiWARE™, today announced Veritone Attribute — an AI-powered media attribution application that tracks the efficacy of advertising in…

08.15.18

Learning the three As of AI allows organizations to attain immediate success

Artificial intelligence (AI) can be hard to define. With the technology signifying different things to various people in diverse roles and industries, it can be even harder to describe AI’s benefits. This fuzzy definition is a problem, given that AI can provide tangible and immediate benefits to enterprise operations. AI creates more efficient workflows, allowing…