Nine out of ten online consumers trust user-generated content more than traditional advertising content By Jay Bailey and Craig Caruso With smartphones in our hands that have cameras as good as most on the market, user-generated content is ubiquitous. It’s only natural that advertisers and producers have started to take note. But in reality, how...
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Using AI to Predict Energy Needs and Stabilize the Grid The Challenge The US energy grid was originally designed around centralized power generation and regional distribution networks to provide safe, affordable, and reliable electricity to every American. And historically, it has performed this function very well. However, the energy grid of today suffers from a...
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by Paul Cramer – Managing Director of Enterprise Radio Solutions In the world of radio and television advertising, attribution has been difficult to demonstrate. While digital advertising has afforded more discrete measurement through device IDs and other unique identifiers, broadcast has been harder to track as an offline medium. Because of this, some advertisers may...
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Traditional broadcast TV advertising faces constant competition from streaming services, social media, the web and podcasting. That competition is only growing as consumers have more options than ever for entertainment and news. In the face of this competition as well as cord-cutting, it’s tough to justify the large ad spend that TV advertising commands. People...
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Making the modern TV experience seamless and simple is laborious. Despite technological leaps, complex behind-the-scenes processes need to happen in order to offer television customers the experience they expect from streaming services and traditional linear broadcast. Tasks like metadata creation, captioning, content licensing and post-production work to fit media onto ever-changing delivery and packaging needs...
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Artificial intelligence is poised to be the new power tool that allows government agencies to serve the people better. At Veritone’s CES keynote on AI deployment and integration strategies in government earlier this year, we imagined a path toward enabling flexible and secure AI deployments at scale for government agencies. Now that COVID-19 has upended...
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Content Classification is a way to use automated intelligence workflows to classify what media and entertainment content such as audio and video is all about so that one can contextually understand program contents. The primary use cases being: Contextual Ad Targeting. Brand Safety, Enhanced SEO, and Improved Discoverability. Learn more about what Content Classification is,...
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Watch Veritone’s President, Ryan Steelberg present The Podcast Promise: Topic Extraction for Monetization and Brand Targeting to the NAB Show Express Audience via the BEIT Virtual Conference. Podcasts are exploding not only in volume but also in the variety of the content. With so much content geared to diverse audiences, podcast producers are starting to...
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The department chose Veritone Redact due to its ease of use, video redaction and advanced audio-to-text transcription capabilities Veritone, Inc., (NASDAQ: VERI), the creator of the world’s first operating system for artificial intelligence, aiWARE™, today announced that the Pemberton (New Jersey) Township Police Department has selected Veritone and its AI-enabled redaction software, Veritone Redact, to...
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Four practical considerations for a successful AI implementation Earlier this month, our Sr. Director of Product Management Augustine Walker discussed with other thought leaders in the space how to start an AI initiative, best practices as well as what not to do. Where should a company start when it comes to an AI project? When...
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